Location Intelligence
We have the technology to deliver critical information in a simple visual format that allows you to make informed strategic decisions for your business based on fact, not guesswork. Location Intelligence can show you what your current or potential customers are thinking and doing, where they live, what they earn and how they spend.
The Tonkin Consulting Spatial Services team can take your current business information and data and display it in a map format – a powerful and effective tool that enables insightful decision-making. Using maps to visualize and understand data is much more effective than trying to interpret rows and columns on a spreadsheet.
Linking your customer and operational data with locations is the first step to making critical business decision. Knowing where things are located opens a world of opportunity to visualise patterns and trends to grow your business and decisions for the future can be made more effective with Location Intelligence.
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Sales and Marketing
Sales teams need to quickly identify potential targets that will maximise their time and improve the number of calls they make per day. The mobility of most sales teams also makes it essential to provide automated customer assignments and real-time decision support that is accessible from the field, taking advantage of wireless devices and applications.
The Tonkin Consulting Spatial Services team can provide solutions that allow insights into prospects, based on existing customer data. We can help you geographically align your sales force for maximum customer penetration and revenue.
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Risk Management
The growing complexity of business and heightened security concerns makes the task of managing an organisation extremely challenging. To greater ensure successful continuous operations, The Spatial Services team can help you to:
- analyse and assess business risk across multiple levels of the organisation
- locate and manage critical assets including facilities, equipment, and workforce
- have a response plan in place in the occurrence of a disaster
- recover from disasters quickly and efficiently with limited business interruption.
Whether on the desktop web or wireless our technology provides quick accurate information for better-informed risk management decisions.
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Facilities Management
The Tonkin Consulting Spatial Services team can ensure you accurately track assets or essential business components, such as network elements, inside and outside a plant, and fiscally report against those. Minimize the loss of revenue due to downtime, and optimize your workforces by location. We can help you accurately plan expansions or contractions, with more complete competitive landscapes and forecasts.
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Banking and Finance
The Tonkin Consulting Spatial Services team can work with your management team to make intelligent use of market potential analysis. Our experience and products make it possible for managers to build accurate forecasts and marketers to focus resources intelligently.
With the addition of the appropriate demographic and financial/wealth variables, and some well-chosen analytical solutions, a financial organisation’s database becomes the core decision-making asset for product, sales, branch and executive management. Site selection solutions also tap into the database to drive strategic decisions related to expansion and consolidation plans, and the most profitable placement of the network of ATMs, in-store and free standing branches.
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Mining and Exploration
Modelling is an invaluable tool for visualisation of geoscience data including maps, surfaces, drillhole data, sections, logs, 3D objects and geophysical models. Our team of spatial professionals can help your organisation visualise and manage data, working with state-of-the-art MapInfo solutions. MapInfo has been instrumental in making the use of location intelligence standard practice for the earth sciences industry by providing tools to effectively collect, visualise, analyse and map spatial geoscience data.
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